Zoocasa's impact on the real estate lead generation market

COLUMBUS, OH

The Livabl forums are closed to new posts and replies.
Read more about this here.

Change Location

Back to Conversations

RATEHUB.CA

Buzzer

115

Zoocasa's impact on the real estate lead generation market

Did you see this article on Zoocasa's grand plans for the real estate lead gen market?

http://www.thestar.com/business/real_estate/2013/03/22/rogers_to_step_into_the_real_estate_business.html

Thoughts? Sounds not entirely revolutionary, given other lead sites are doing good MLS integrations as well as brokerages (Realosophy comes to mind)...

Ontario / General Chit-Chat

MATTHEW SLUTSKY

Senior Buzzer

2299

171

We, at BuzzBuzzHome, broke the news here:http://blog.buzzbuzzhome.com/2013/03/rogers-enter-real-estate-market-zoocasa.html

And, the Globe and Mail has a good article on it here: http://www.theglobeandmail.com/report-on-business/economy/housing/zoocasa-makes-push-to-become-licensed-real-estate-brokerage/article10252888/

What's interesting to me is the fact that they were not able to open up the real-estate market in Canada (like Zillow and Trulia) without turning into a brokerage.

RATEHUB.CA

Buzzer

115

Is it true that a site cannot access MLS listings without becoming a brokerage? And then still, you have to require users to "sign in"? It's true that's a much more restrictive system.

Our interest was piqued when Zoocasa claimed in the article they are going to surpass Trulia's innovation. Gotta admire the confidence?!