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JOYCE CHEN
Buzzer
reply 53 vote 20
 

Most obnoxious real estate ad campaigns

buzzfeed anointed New York's douchiest (their words!) real estate ad campaigns:



I... actually don't mind the Brooklyn Bridge Park one so much? Or rather, I think it's more saucy than obnoxious, although YMMV.
107
General Chit-Chat
 
 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
11 BEST REPLY
The best apology ever. From @The Rolston

 
 
 
ROY BHANDARI
Senior Buzzer
reply 512 vote 60
 
 
Hahahaha are these real??? Amazing.
 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
2
yesss these are real. I remember this MNS ad campaign from a while back:

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
Here is an old one from a condo in Calgary... seen in a washroom at a bar:

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
Here is an other from Calgary:

 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
1
why is his head sprouting palm trees and bras? i am too terrified to be annoyed 

this is from Jersey City's Dixon Mills:

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
@Joyce Chen ...funny! I only read the copy, and didn't even notice the palm tree coming out of his head!
 
 
ROB E
NewBee
reply 2 vote 1
 
 
1
This is both obnoxious, and makes pretty much no sense. I'm not sure how this will get you clients...

 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
1
@Rob E is that a thinly veiled polygamy reference? W o W

@Aaron Mohammed omg that pulsing synth music in the video! give me privileged Brooklynites touching bikes at the gym any day

and Toronto peeps, pls tell me this ad is fake (FYI, don't think this is obnoxious, just hilariously bizarre):

 
 
JORDAN KIDECKEL
NewBee
reply 6 vote 4
 
 
@joyce Chen It's very real
 
 
ROB E
NewBee
reply 2 vote 1
 
 
That Lamb ad is totally real @Joyce Chen, he's been running with that image for years.
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
I actually like the @Lamb Development Corp. ads. Yes, they are very strange, and out there. But, they are not offensive. They get him a lot of publicity, without making the world hate him.
 
 
KELSEY BLAIR
Buzzer
reply 10 vote 5
 
 
I also think that anyone who is willing to paste their head on a Lamb's body deserves some kind of credit for having a sense of humour!
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
Here he is in space:

  
How much publicity does it get him?? Well, here is Ellen talking about the ad:

http://youtu.be/m-H3kD3vLks
 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
1
@Matthew Slutsky @Kelsey Blair  yeah, I don't think that Lamb's ads are offensive, unlike, say, this one from Burnham Pointe in Chicago:
 
 
SEAN
BuzzStaff
reply 33 vote 10
 
 
Yikes! @Joyce Chen How recent is that ad?
 
 
GORD SMART
BuzzStaff
reply 224 vote 37
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
3
Don't you want your family to look unhappy like this??

 
 
PETER RZAZEWSKI
Buzzer
reply 18 vote 1
 
 
*Ugh.... nausea*
 
 
PETER RZAZEWSKI
Buzzer
reply 18 vote 1
 
 
@Matthew Slutsky That one is great!
 
 
SERGE YOUNAN
Buzzer
reply 14 vote 9
 
 
4
I think this one is pretty cool!
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
Have you seen this Realtor ad?? Beat It. Flick it. Choke it. Rub it. It's all Real Estate Masturbation...... so, Wanket".

Terrible.

 
 
CHRIS STEVENSON
NewBee
reply 1 vote 3
 
 
3
Rich Will Wanket is going to be very 'hard' to 'beat'.
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
@Matthew Slutsky - That Kleinburg ad caught my eye too. However, an earlier version showed the family (sans father) with all smiles. This was cropped, BTW.

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
@Ryan McGovern ...interesting. So, the family was happy without the father?
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
@Matthew Slutsky That's what I figured.
 
 
BRENNAN VALENZUELA
Buzzer
reply 16 vote 9
 
 
Congratulations Rich Will Wanket. If you're target market is 'creepy buyers and sellers' - you've just earned a monopoly
 
 
JASON GILES
NewBee
reply 4 vote 7
 
 
3
I can't tell what's better: his actual name or his phone number.
 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
@Brennan Valenzuela that Rich Will Wanket ad just plumbed new depths of creepitude. And offering to show your birth certificate in an ad doesn't exactly inspire confidence. He could take a lesson in class from Mr. Punch Sockalingam above.

 
 
LEONARD THE BEE
Buzzer
reply 162 vote 4
 
 
Thanks to Allison Lampert on Twitter for this amazing one:

"Not using a broker is like not using protection."

 
 
GTA-HOMES
NewBee
reply 2
 
 
I think the best one is the "Punch Me" guy!
 
 
ALLEN
Buzzer
reply 192 vote 54
 
 
He has the face that's asking for it.
At that level it should be a kick.
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
Not sure I really understand this one from Barrie:

 
 
SCHELL
NewBee
reply 6 vote 1
 
 
Coooooool...
   That one is great...

http://www.3gorillas.com/blog/Kegerators/
 
 
BRENNAN VALENZUELA
Buzzer
reply 16 vote 9
 
 
4
I'm willing to wager that George probably talks in the third person.
"George wants real estate ad. George wants email address on ad. George happy."
 
 
 
JASON GILES
NewBee
reply 4 vote 7
 
 
1
Not obnoxious per se, but I can't say no to this incentive. 
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
@Jason Giles ...too bad. I tracked down that Realtors phone number and Twitter account (@dianapendleton) but, she doesnt seem to be active on Twitter.

Curious to know if this actually brought in any business.
 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
4
Just came across this one......

 
 
CYNTHIA OSTOS
NewBee
reply 4
 
 
OMG These are hilarious!
 
 
VALERIE
NewBee
reply 4 vote 1
 
 
I think the best one is the "Jason"guy!
http://houston-heaters.com/
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
Everything about the new Re/Max website re-launch video is just absurb:

http://youtu.be/t4Jeet21ZL0

I don't even know where to start with it. Maybe the "hipster" guy? the fact they are walking in one spot? the cartoon theme? Everything is just wrong.
 
 
SEAN
BuzzStaff
reply 33 vote 10
 
 
@Matthew Slutsky Are the hosts awkwardly dancing at the beginning of the video or are they supposed to be walking?
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
@Sean ...I know!!! I thought there were marching on the spot or something, as if they were heading down a really hip part of town just chatting away.
 
 
ARA MAMOURIAN
Buzzer
reply 74 vote 12
 
 
1
That is the best thing these eyes have ever seen. God Bless The Rolston! Here's a pretty funny Twitter exchange b/w The Rolston and some douchebag (sp?) http://twitter.com/gregeh/statuses/269511901472489473
 
 
THEREDPIN
Buzzer
reply 23 vote 5
 
 
The "Surprisingly Doable" campaign is just wrong! smh!
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
2
Here is a new one out of Calgary:


 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
 
ARA MAMOURIAN
Buzzer
reply 74 vote 12
 
 
1
^^he looks like he hasn't slept in a decade
 
 
RASHID N
NewBee
reply 3 vote 1
 
 
Rod Stewart in the house, he doesn't need sleep
 
 
GORD SMART
BuzzStaff
reply 224 vote 37
 
BRIAN CASSIDY
NewBee
reply 4
 
 
Thanks for the laughs, folks!!!  :) Interesting ads.  I'm in Calgary and I'm wondering why Diana A. looks so unhappy...  :(  "Hey, Diana...It's a great market.  Be happy!!!"  :)
 
 
JAY BANKS
NewBee
reply 5 vote 5
 
 
2
 
 
JAMIE KINCH
Buzzer
reply 142 vote 40
 
 
@Jay Banks that just made my night! that is hilarious!
 
 
MARK
Buzzer
reply 18 vote 11
 
 
3
Light up what, exactly?

 
 
EMMETT PHAN
NewBee
reply 4 vote 1
 
 
From a friend:
F
 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
2
This isn't so much an obnoxious ad campaign as really, really terrible branding:

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
@Joyce Chen, here is an article on why people hate the word "moist":

http://www.good.is/posts/why-do-we-hate-the-word-moist/

And, here is an other awful Realtor ad, from Toronto:
   
 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
@Matthew Slutsky thanks for the article! I actually don't have such a negative reaction to the word "moist" itself; any of its synonyms would also sound wrong coupled with "Realtors"...

Damp Realtors
Wet Realtors
Soaked Realtors
Drenched Realtors
Soggy Realtors

 
 
JAY BANKS
NewBee
reply 5 vote 5
 
 
2
This one's not a real estate ad, but I think it belongs here too:
 
 
GORD SMART
BuzzStaff
reply 224 vote 37
 
 

What's up with the guy's hand ...
 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
1
This just really creeped me out 

 
 
SHERYL
NewBee
reply 5
 
 
Lal hwali is my favorite house and the most favorite place for home is Dubai...

http://www.oz-dress.com.au/categories/Wedding-Dresses/
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
2
Sheryl, I'd say your trolling is an obnoxious campaign.
 
 
JAMIE KINCH
Buzzer
reply 142 vote 40
 
 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
1
I love this one by @Remix Condos

 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
4
A gem:


 
 
STEPHEN MARLOW
Buzzer
reply 43 vote 6
 
 
Wow. These are all awesome and hilarious. I laughed at every one.
 
 
CHRISTINE OBREGON
NewBee
reply 1
 
 
Just hilarious! There are some really good ones here :)
 
 
NEWLAND ARCHER
NewBee
reply 7 vote 4
 
 
 
 
GORD SMART
BuzzStaff
reply 224 vote 37
 
 
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
@Newland Archer, is that XX brokerage for real?? I am trying to dig into it, but cant find it online.  Can you provide any more information on where this came from?
 
 
NEWLAND ARCHER
NewBee
reply 7 vote 4
 
 
@Matthew Slutsky  Alas, the ad is not real, but wouldn't it be a hoot if it was?! Did you try calling the number?  It's dial a prayer!
 
 
ELIZABETH SAGARMINAGA
Buzzer
reply 84 vote 9
 
 
Nearly each and every ad is an insult to an intelligent person. I really would like to know whether these guys share the same ad agencies???. Why don't they concentrate on the product? Is this the only way, the product will stand out? Absolutely disgusting. Some of them qualify as soft porn
 
 
AARON MOHAMMED
BabbleBee
reply 320 vote 48
 
 
I'm so lost...

 
 
DYLAN DILECCE
Buzzer
reply 89 vote 13
 
 
Not a big fan of this one
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
@Dylan DiLecce; that poor dog.
 
 
BLUEELEPHANTREALTY
NewBee
reply 8 vote 5
 
 
1
Wonder if any of the above mentioned realtors were responsible for any of the photos here http://terriblerealestateagentphotos.com/


A particular favourite is this multi-functional kitchen. Talk about compact living!
 
 
THEREDPIN
Buzzer
reply 23 vote 5
 
 
3
That one's hilarious. This one's funny too. You can tell if this person timed this right, he/she would have some reading material arrive at the right time. 
 
 
DYLAN DILECCE
Buzzer
reply 89 vote 13
 
 
1
To follow up my last post, here's another ad from the same developer. Nothing against the developer, but they may want to reconsider their ad agency...
 
 
ALLEN
Buzzer
reply 192 vote 54
 
 
1
That ad is regrettable.
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
@JShamess wont share the company from this ad, but it is worth the chuckle!

 
 
LUKEB
Buzzer
reply 18 vote 1
 
 
1
Zancor homes has been launching some rather witty ads for their Castles of King City development. Here is just one of them;



If you can't read it, it states:

GARDENER > SKILLS & EXPERIENCE: Garden & landscape design, certified chainsaw & tractor operator, pool & pond maintenance, sun tanning, gardening and botany. Proficient bar tender.

SEEKING NEW HOME WITH EXPANSIVE BACKYARD GROUNDS, COURTYARD, OUTDOOR KITCHEN AREA AND WELL-EQUIPPED CABANA.
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
@LukeB, I'd file that under awesome not obnoxious!
 
 
LUKEB
Buzzer
reply 18 vote 1
 
 
@Matthew Slutsky - the ads are rather ingenious. They have another ad, but this time with a MAID - I will try to find that one and upload it sometime.
 
 
JOYCE CHEN
Buzzer
reply 53 vote 20
 
 
1

Spotted in NYC's Soho. Granted, this is a promo for a Dutch hotel chain, but can't you picture a condo advert with the fratty ha-ha tagline "luxury has just had sex with affordable, and then gone straight to sleep"?
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
I can't even....

 
 
RADON FREE
NewBee
reply 2
 
 
The toilet in the kitchen is genius.

Don't forget to test your homes for high levels of radon gas.

Visit http://www.iamradonfree.com/ for more details.  

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
Hey @Radon Free, spamming the chat forums is the most obnoxious form of advertising. Well done spamming, and being obnoxious.
 
 
RADON FREE
NewBee
reply 2
 
 
Hey Matthew, we appreciate your concern. This was not a spam attempt, we feel that Radon awareness is important for home owners. As radon gas is the #1 environmental cause of cancer because of its presence in peoples homes. Give us a call if you would like to have your home tested.
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
1
Now, I'm no marketing guru or anything, but something tells me that if you are developing a "50+"/"Adult Living Community" geared towards seniors, you might want to choose a more appropriate URL rather than "yourlasthome.ca".

 
 
SEAN
BuzzStaff
reply 33 vote 10
 
 
@Ryan McGovern Oh my god.
 
 
ZACKERY COTE
Buzzer
reply 34 vote 1
 
 
Hey everyone.
Today I have a special deal for all of you, whosoever want to invest then they should go for it.
Attractive condos for sale in niagara, toronto, burlington.
If you want to see the virtual tour, then visit. http://waterviewcondominiums.ca/sales-tool/
You all will surely love this.
 
 
HASSAN SHOHIL
NewBee
reply 3
 
 
any developments feature godi brands? see link: www.godibathroom.ca
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
Hey @Hassan Shohil, are you saying that Godi is an obnoxious brand? Or, their advertising is obnoxious?
 
 
HASSAN SHOHIL
NewBee
reply 3
 
 
if you seen their ad campaigns you'd know. I'll try finding one i seen just recently on newspaper ad.
 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
1
OH NO!!!!

 
 
MARCO DIFOTI
Senior Buzzer
reply 550 vote 45
 
 
this

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
Obnoxious or brilliant?

In a public washroom in Toronto.

"This is not a place to sit and ponder but a place to shit and fart like thunder."
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
Customer Service Rule #1: Always yell over the phone at potential customers...

 
 
MATTHEW SLUTSKY
Senior Buzzer
reply 2299 vote 170
 
 
They don't come anymore obnoxious than this. 

 
 
AMIT BHANDARI
Buzzer
reply 167 vote 13
 
 
Wow...Mr Action....wow...
 
 
RYAN MCGOVERN
Senior Buzzer
reply 642 vote 117
 
 
@Matthew Slutsky.........wow.
 
 
BRIAN ELIZABETH
Buzzer
reply 166 vote 10
 
 
This video is the worst. Happy International Women's Day ladies. Worst.

https://vimeo.com/207113477
 
 
ROGER
NewBee
reply 7
 
 
This thread is hilarious and sad at the same time. A nice collection of ubnoxiois ads!
 
 
Z KORN
NewBee
reply 1
 
 
This ad is obnoxious in every possible way: design, wording, the overall message, the cluttering. Ugh

 
 
GTA HOMES
Buzzer
reply 19 vote 1
 
 
Wow  @Ryan McGovern . "Your Last Home" is a pretty horrifying marketing choice! All these are good for a laugh or a cringe, although I'm surprised how many are outright sexist. Sigh. Let's all do better!
 
 
 
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